TruLearning

Transforming Your Team with the OEI Model: Your Sequel Playbook to Smarter Productivity

Written by Heath Jackson, CFP, RCC, CPM | Nov 19, 2024 9:14:48 PM

Staying ahead often feels like analyzing a fluctuating stock chart—blink, and the market shifts beneath your feet. Whether it’s navigating complex portfolios or delivering strategic insights to clients, clear communication and decisive action are as vital as a well-constructed financial plan.

If you caught our previous blog, you’ll remember that the OEI Model: Owns, Executes, Informed is the blueprint for fostering accountability and streamlining processes. Now, we’re diving deeper into how this framework can help advisory teams operate like a finely tuned investment strategy—maximizing returns on time, effort, and results.

The OEI Model: A Lightning-Fast Refresher

Before we dive headfirst into the nitty-gritty, here’s a quick refresher for anyone who might have skimmed the syllabus last time:

  • Owns: The decision-maker, the one at the helm. Picture them as the captain steering the ship through calm seas and stormy waters alike.
  • Executes: The doers—the crew that rolls up their sleeves and makes things happen. No ship moves without them.
  • Informed: The key stakeholders who stay updated without getting bogged down in every single detail. They’re your lighthouse, guiding clarity and avoiding over-communication chaos.

This model eliminates ambiguity like Marie Kondo declutters a closet—leaving your team with a roadmap where every route is marked and every turn is intentional.

From Clarity to Confidence: The OEI Model for Financial Excellence

Ambiguity isn’t just inconvenient—it’s costly. The OEI Model doesn’t just bring clarity; it shapes leaders and drives results.

Leadership in Real Time

The OEI Model is like a leadership boot camp for junior team members. By assigning “Owner” roles to manage smaller clients, they gain hands-on experience in balancing risks and making strategic decisions—skills that build their confidence for larger, more complex challenges.

Delegation That Delivers

Delegation isn’t just a task—it’s an art. With OEI, roles are matched to strengths: meticulous thinkers become “Executors,” ensuring precision, while big-picture strategists thrive as “Owners.” This alignment ensures seamless operations, whether it’s preparing detailed performance reports or steering high-stakes client meetings.

Streamlined Productivity Without the Jargon

Say goodbye to endless “Reply All” email threads. With OEI, only relevant stakeholders are looped in, creating communication that’s as efficient as it is effective. For example, when reallocating client portfolios under tight deadlines, “Owners” lead, “Executors” act, and “Informed” stakeholders stay updated without bogging down the process.

Strategic Thinking at Speed

Timing is everything. Whether it’s deciding on a strategy or responding to a client’s request, the OEI Model moves decisions at warp speed. With clear roles, your team acts first and explains later, keeping pace with the markets and client demands alike.

The OEI Model in Action: Real Results, No Corporate Speak

Curious if the OEI Model is just another buzzword? Let the numbers do the talking. Here's how businesses using clear role structures like OEI have leveled up:

  • Productivity That Packs a Punch: Teams with clearly defined roles are running tighter ships. Studies show they’re up to 30% more productive—fewer "Who’s doing this?" moments, more "This is done!" moments.
  • Fast-Tracked Decisions: With Owners and Executors laser-focused on their parts, firms are slashing decision-making delays by half. It’s the difference between a snail’s pace and greased lightning when it comes to client requests.
  • Engagement Like Never Before: When roles are crystal clear, employees don’t just show up—they step up. Clarity makes team members three times more engaged, which means happier clients and fewer awkward exits.

Ready to Rock the OEI Model? Here’s Your Playbook

Success with the OEI Model doesn’t happen by accident—it’s a deliberate process that starts with implementation and builds over time. Follow these actionable tips to make the most of it:

1. Introduce the Model

Roll out the OEI Model in a way that resonates. Don’t make it a dry PowerPoint presentation; frame it as a smarter way to handle chaos and win clients. Use real examples from your team’s current workflows to drive the message home. Highlight the specific benefits to both the team and clients, like faster turnaround on deliverables or clearer ownership in critical moments.

2. Assign Roles Thoughtfully

Take stock of your team’s strengths and align OEI roles accordingly. Got a spreadsheet wizard? They’re your “Executor.” Have a client-savvy rainmaker? That’s your “Owner.” Matching skills to roles is the key to a dream team.

Pro Tip: Rotate roles occasionally to give team members a chance to develop new skills and avoid burnout. This also ensures your team remains agile and adaptable.

3. Invest in Training

First-time Owners may need a confidence boost, especially in high-pressure situations. Pair them with mentors or offer workshops to develop leadership, delegation, and decision-making skills. Think of it as building their leadership portfolio.

Pro Tip: Consider running a “role simulation day” where team members practice their OEI roles on mock projects. It’s a safe environment to make mistakes and learn, without the pressure of real-world consequences.

4. Celebrate Wins, Learn from Losses

Whether it’s a big client win or a challenging project that didn’t go as planned, take the time to debrief. Recognize individual contributions (yes, bring cake!) and identify areas for improvement. These moments are where teams grow stronger together.

5. Document and Share Best Practices

Create a living document where team members can share tips, tricks, and lessons learned while using the OEI Model. For example, how did an Owner manage a complex decision? Or how did an Executor streamline a task? This resource can serve as a playbook for future team members and ensure knowledge isn’t lost.

6. Leverage Technology

Leverage project management tools like Asana, Notion, Trello, or Monday.com (whichever you prefer) to assign and track OEI roles on tasks. While you can use your current CRM, don't waste time forcing integration. A clear visual representation of who's responsible for what and who needs updates reduces confusion and boosts accountability.

Pro Tip: Set up automatic notifications or integrated reporting for the “Informed” role to streamline updates and minimize manual check-ins.

7. Regularly Review and Adjust

Schedule periodic check-ins to evaluate how well the OEI Model is working for your team. Are roles clear? Are there bottlenecks? Use this feedback to tweak assignments, improve workflows, and address any challenges.

Pro Tip: Conduct a quarterly review meeting where team members assess how the model has impacted their productivity and propose refinements.

8. Make It Part of Onboarding

Integrate the OEI Model into your onboarding process for new hires. Walk them through how it works, why it’s important, and how their role fits into the framework. This sets clear expectations from day one and accelerates their integration into the team.

9. Pair the Model with KPIs

Define key performance indicators (KPIs) for each role within the model. For example:

  • Owner: Timeliness and effectiveness of decision-making.
  • Executor: Accuracy and efficiency in task completion.
  • Informed: Responsiveness to updates and ability to provide relevant feedback.

Linking the OEI Model to measurable outcomes keeps everyone aligned and focused on achieving tangible results.

10. Build Accountability into the Culture

The OEI Model thrives in a culture where accountability is celebrated, not feared. Encourage openness and transparency, where mistakes are seen as opportunities for growth rather than failures.

Pro Tip: Create a shared “Accountability Wall” where Owners can post successes or lessons learned from their projects. It’s a great way to inspire the team and foster mutual respect.

By implementing these steps, you’re not just introducing a new framework; you’re embedding a culture of clarity, efficiency, and empowerment into your team. With the OEI Model, your financial advisory team will be better equipped to handle challenges, delight clients, and scale to new heights.

Final Thoughts: Why OEI Fits Financial Advisory Like a Tailored Suit

The OEI Model isn’t just another productivity framework; it’s a strategy designed to enhance clarity and accountability in high-stakes environments like finance. By defining who owns, executes, and stays informed, the OEI Model helps financial advisory teams thrive—transforming everyday operations into strategic advantages.

In a field where precision, timeliness, and insight are key, the OEI Model is your competitive edge. Stay tuned for more insights on OEI Model to empower your team through our upcoming blog next week. Let’s keep building a future with clarity!